My name is Roberto Rio Branco, and 7 years ago, I moved to Portugal with my wife and our son. We settled in Cascais, a charming coastal town just 30 minutes from Lisbon. Here, our family grew with the birth of our youngest daughter, and Portugal became not just our home but also the backdrop for a new chapter in our lives.
My connection to Portugal began long before, through stories from my father, who spent his childhood in Madeira and Lisbon. I grew up hearing about these lands, and inspired by those memories, I decided to follow my own path here. With this move, I also chose to turn my passion for welcoming people into a profession, and that’s how White River was born.
White River is a Private Tours and Transfers company that reflects what I love most: traveling, discovering new places, and providing authentic experiences. Throughout my life, I’ve lived in Brazil, the USA, and Canada, and I’ve visited over 30 countries. These journeys have shown me the importance of the little details that elevate a trip from good to unforgettable, and they inspire me to consistently offer the very best to those who choose me to introduce them to Portugal.
At White River, I offer private tours and transfer services with a fleet of high-end vehicles. My goal is simple: to ensure that each client has a unique experience, marked by the beauty, culture, and history of this incredible country. For me, Portugal is more than a destination—it’s a place full of stories and charm, and it’s a pleasure to share that with those who visit us.